Affiliate Launch Week Checklist: Day-by-Day Execution
Published April 2026
- Day 0: Validate offer terms, payout definition, and approved traffic channels.
- Day 1: Confirm tracking events and test postbacks before paid traffic.
- Day 2: Launch controlled spend with quality thresholds documented.
- Day 3: Review placement-level quality and pause weak traffic quickly.
- Day 4: Refresh creatives using early signal data.
- Day 5-6: Increase budgets only where CPA and quality stay stable.
- Day 7: Hold scale/iterate decision review with partner notes.